At Netset, our main focus has always been to create solutions that are customizable, scalable and meet the needs of every business. That’s why we’ve now expanded our product offering with four distinct Nettailer solutions —Essential, Business, Professional, and Enterprise—designed to cater to companies of all sizes, from startups to large enterprises. To learn more about this evolution, we sat down with our COO, Morten Jørgensen.

Morten, what led to this evolution in Netset’s product offering?

"We wanted to broaden our offering to not just meet the needs of the bigger IT resellers but also provide a scalable solution for startups and smaller businesses. The IT reseller market is diverse, and we saw a growing demand for an e-commerce platform that could be tailored to businesses at different stages of growth. With our new Nettailer solutions, we can now provide a structured, scalable offering for resellers of all sizes."

What are the main differences between the new solutions?

"The biggest difference is the number of integrations to IT distributors. Essential, for instance, gets you started with one distributor, Business supports up to three, and Professional expands to five or more. The larger solutions also include a wide range of advanced add-ons like extended bid management, end-user integrations like PunchOut, PEPPOL, and SSO”, says Morten and continues:

“Being directly integrated with distributors brings major advantages—real-time pricing and stock updates, streamlined sales- and purchase order handling, all with highly reduced transactional costs. Nettailer also equips IT resellers of all sizes with world-class product content through 1WorldSync, the global leader in structured IT product information. This eliminates the need for manual product enrichment, allowing small and medium-sized businesses to focus on their growth."

How does this help different types of IT resellers?

"The scalability of Nettailer means that businesses don’t have to switch platforms as they grow. A startup can begin with the Essential, and as they scale, they can seamlessly upgrade without disruption.

Another key advantage is our fast onboarding process—companies can be set up and ready for their first orders in just 10 days. This speed and flexibility make it easier than ever for IT resellers to grow in an increasingly competitive digital marketplace."

Are there any particular benefits for existing Netset customers?

"As mentioned, the primary benefit is scalability. Existing customers who are expanding their operations can seamlessly transition to a larger package without switching platforms. Nettailer is designed to keep resellers ahead of the competition, with six planned updates per year, ensuring access to new features and functions that continuously improve their e-commerce operations”, concludes Morten.
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